The three films of the Star Wars saga rank among the most popular of the modern era, with ticket and merchandise sales in excess of three billion dollars. The first illustrated Star Wars book to feature the multitude of merchandising spin-offs generated by the film offers a complete overview of a modern marketing extravaganza. Full-color photographs throughout.
By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.
