O

ver a decade ago, George Lucas sold Lucasfilm to the Walt Disney Company, and we found out about the future of the saga.

What changed:

  • On October 30, 2012, George Lucas sold Lucasfilm to the Walt Disney Company
  • In addition to the acquisition, Disney announced that Star Wars: Episode VII would be released in 2015
  • Kathleen Kennedy was promoted to President of Lucasfilm and was announced as Executive Producer of future Star Wars films with George Lucas adopting the role of creative consultant
  • This move followed Disney’s previous acquisitions of both Pixar and Marvel

By the numbers:

  • The value of the transaction was $4.05 billion with half of the price being offered directly in cash
  • Disney has reportedly generated $12 billion in revenue since the acquisition
  • Over the last 12 years, Disney has produced 5 feature films and 13 television shows, more than doubling the amount of Canon Star Wars content available for fans

The future: Multiple Star Wars films and series are in various states of production within the Disney Lucasfilm pipeline, promising an even brighter future for the saga.

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Eric Eilersen

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As the Vice President of Media Relations for Youtini, Eric is responsible for managing the organization's media relations with various publishers and promoting Youtini's content to a wider audience. He is dedicated to ensuring that Youtini's message is communicated effectively to the Star Wars community and Youtini’s professional partners and is always looking for new ways to engage with the Star Wars community. In addition to hosting The Living Force, Youtini’s flagship podcast, Eric enjoys playing video games, collecting Star Wars Funkos, LEGO, and lightsabers, and spending relaxing evenings with his loving partner and plethora of animals. He has loved being a part of the Youtini team since the beginning and is looking forward to working with the community for years to come.